CLEO JACOB
_edited_edited_edited_ed.png)
Logo Branding
Conceptualization of a new Logo and Mascott for the Bakery Bémol & Levain in Montreal. Logo adapted for personalized merch and T-Shirts.

Graphic Art
Just like they do in my writing, vintage cartoons inspire me a lot. I play with the unsynchronization between the outline and the colors in memory of these vintage Looney toons background, with this typical 60-70's crayon-like art style. Seeing distinguisly every aspect of the design also adds a childish process, in which our movement used to be not so coordinated, yet very raw and genuine, giving a product very decodable and honest. Being able to feel the material, to see the texture of the crayons complete all together this idea of a childlike controlled spontaneity. Combining writing and drawing, I like to use both of my hobbies so they compliment each other. I usually play with the duality of the text and the graphic design to go towards a more ironic result. Bright youthful colors are essential in my work.

Mural Festival 2023
Participated to Mural Festival edition 2023, painted four wooden structures during the festivities. I like going back to the basics from time to time, get off digitals and go back to the basics with painting.

Graphic Prints
I like to create biger and affordable art, so it can be accessible for anyone. Choosing quality paper and working with local printers matters a lot in my process. As art becomes a part of our home, making a product of quality ethically makes all the difference. All prints are available on my Etsy Shop.
_edited_edited.jpg)
Mural Festival 2020
Participated at Mural Festival edition 2020, painted (spraypaint) and conceptualized a container converted into a sitting area with my brother Tommy @123kidsofficial.

Graffiti background
For my artistic side, I have to be thankful to my parents, who initiated me to art very young as they are from the world of graffiti - my brother and I would follow them at every festival we could, always feeling like we were a part of their artist group @123Klan as well. We grew up imerged in art, spray paint and creativity, which led me to find my own artistic style later on.